AI Listings & Reputation Specialist

Chennai, India.

About the Job:

The mission of the AI Listings & Reputation Specialist is to help local businesses enhance their online presence by managing accurate listings and building a strong, trusted reputation. You will be instrumental in boosting visibility across local search platforms and proactively engaging with online reviews to drive customer trust and engagement. This role is a key enabler of business growth through improved local SEO, strategic AI-enabled workflows, and positive brand perception. You’ll contribute to Vendasta’s goal of transforming local economies by enabling great digital experiences for small- and medium-sized businesses.

Your Impact:

Listings Management & Optimization:

• Maintain up-to-date, accurate, and consistent business listings across major platforms (e.g., Google Business Profile, Apple Business Connect, Bing, Yelp, etc.).
• Claim and verify client listings to maximize local search visibility.
• Detect and resolve data discrepancies to prevent SEO issues.
  
  

Reputation Monitoring & Response:

• Monitor and respond to reviews on key platforms like Google, Yelp, Facebook, etc., maintaining alignment with the client’s tone and branding.
• Collaborate with clients to craft empathetic and brand-consistent responses.
• Use AI tools to manage review responses efficiently while ensuring personalization and quality.
• Deploy and manage AI Reputation Managers, balancing automation with human oversight.
• Implement proactive strategies to boost review generation and online sentiment.
  
  

Data Analysis & Reporting:

• Track and analyze listing and review performance metrics to inform improvements.
• Deliver clear, actionable reports to clients regarding listing health and reputation status.
• Stay current on algorithm changes, platform updates, and best practices in local SEO and online reputation management.
  
  

AI-Forward Responsibilities

• Leverage AI tools for review monitoring and response generation with consistent quality and tone.
• Set up automated workflows for listings and review management using Vendasta’s AI products.
• Participate in prompt iteration, performance tuning, and identification of new automation opportunities.
• As part of career growth, progressively build AI knowledge to transition into roles like AI Automation Specialist.
  
  

What you bring to the table:

• In-depth understanding of local SEO best practices, including citation management and NAP (Name, Address, Phone Number) consistency.
• Knowledge of review management strategies, online reputation monitoring, and local listing platforms (e.g.,Google Business Profile, Apple Business Connect, Bing, Yelp, TripAdvisor).
• Willingness and ability to learn and transition into the AI Automation Specialist role as part of career progression, contributing to process automation and optimization across all content services.
• Strong communication and customer service skills, with the ability to manage and respond to reviews in a manner that aligns with brand tone and values.
• Exceptional organizational skills, with the ability to manage multiple listings and reputation projects concurrently while meeting deadlines.
• Proficiency in data analysis, with the ability to generate reports and draw insights from local SEO and reputation management performance metrics.
• Ability to quickly and effectively resolve discrepancies or issues with online listings and reviews.
• Keen attention to detail in maintaining accurate listings and consistent online presence across various platforms.
• Capacity to work collaboratively with internal teams and clients to improve local visibility and reputation outcomes.
• 1–3 years of experience in digital marketing, local SEO, listings management, or reputation management.
• Prior experience with digital tools for listing and review management preferred.
  

About Vendasta:

So what do we actually do? Vendasta is a SaaS company composed of a company of global brands including; MatchCraft, Yesware and Broadly, that builds and sells software and services to help small businesses operate more efficiently as a team, meet more client needs, and provide incredible client experiences. We have offices in Saskatoon, Saskatchewan, Canada, Boston and Boca Raton, Florida, United States and Chennai, India.

Perks:

• Benefits - Health insurance
  
• Paid time offs
  
• Training & Career Development - Professional development plans, leadership workshops, mentorship programs, and more!
  
• Free Snacks, hot beverages, and catered lunches on Fridays
  
• Culture - comprised of our core values: Drive, Innovation, Respect, and Agility
  
• Night Shift Premium
• Provident Fund